How do you currently organise your blog? Do you have note pads, post-it notes and scrap pieces of paper scattered around? Do you have a physical blog content planner or do you simply wing it? I’ve decided to up my blogging game in 2020 by organising my blog like a BOSS. Keep reading to find out why you should have a blog editorial calendar and exactly how to make one … plus a free template at the end of this post!
How to organise your blog like a BOSS in 2020
Why you need a blog content planner?
If you’ve been following this blog for a while, you will know that I used to use a physical diary to organise my blog content. If this works for you, then, of course, stick with what you know! Now, don’t get me wrong, I still use a physical diary, I’m a sucker for new stationery and I love getting a new planner every year (mine is this one from TK Maxx). But recently, I decided to make a blog content planner or an editorial planner to schedule all my blog posts and this is what I’ll be using in 2020.
Here are reasons as to why you need a blog content planner:
- All of your blog post ideas, key points, dates and to-do lists are together – you’re much less likely to forget things
- Have you ever written everything down in a planner … and then forgotten to bring that planner out with you? Having an electronic blog content planner means that you can see and edit your schedule when inspiration strikes!
- Easily edit your blog posts schedules – no more scribbling out
- You will always know what you’re going to be writing about – cya later writer’s block!
- Plan seasonal content more easily
- You can see your whole schedule easily – plan content for a whole week, month, year!
- Get more of an understanding of what your actually posting – lots of one type of post? Haven’t posted about a particular category in a while? Colour-code things to make things easier and eye-catching!
How to make a blog editorial calendar:
I’m sure you will find lots of different posts telling you how to make a blog content planner – but the truth is … there is no right way to make an editorial calendar! You can tweak it to fit your purpose and help you organise your blog like a boss. There are lots of different platforms to make your calendar, including lots of ones which you have to pay for. But don’t worry, my method is totally free and incredibly easy. You can use Google Docs, a word doc etc. but I am showing you how to make a blog editorial calendar using Microsoft Excel.
Here is how to make your very own blog content planner using Excel!
- Open up a blank Microsoft Excel document on your laptop or computer (probably easiest)
- Add all of the dates from January (or whenever you start using this calendar) to December for the 2020 year – separate it into different sections for easier reading (I separated mine into weekly segments)
This is quite time consuming if you’re not a computer whiz, so feel free to use my template and edit it to suit you … I’ve done the hard work for you!
3. Add headings at the top of the spreadsheet to help you organise your blog posts and ideas E.g. Category, tags, title, keywords etc.
4. Make your life easier by adding checkboxes (File – Options – Customize Ribbon – Select ‘Developer’ – Ok – Developer tab – Insert – Checkbox
5. Colour code your planner e.g. Green for complete, amber for needs editing, blue for sponsored posts etc.
And there you have it, it’s that simple! You can add as many ‘To do’ checklists as you’d like to make sure you don’t forget anything when scheduling blog posts. If you want to make your life even easier, download my content planner template at the bottom of this post and edit it for your own blog!
I am currently working on a social media content planner – let me know in the comments if you would like me to write a post all about this too!
How I fill in my blog content planner:
It’s all well and good making an editorial calendar, spending ages making it look pretty, but the point is to use it. Again, there is no right or wrong way to use a content planner, and it obviously depends on your blog schedule.
When filling out my calendar I normally start with seasonal content, or content I no I will almost definitely write about. This tends to be organised around key dates such as Christmas, birthday new year, halloween etc. I then fill out any posts for brands that I know I will have to write – especially if there is a required deadline! Last year, I was terrible with my blog schedule but this year I am hoping to post twice a week – fingers crossed! And so I will fill out preliminary ideas for two dates a week for around a month at a time.
Once blog post ideas are in place, I fill out the blog content planner as I write each post – filling in the checkboxes once I have completed a particular task and highlighting the post green once the post is scheduled and live!
Like I said before, please take my template below and fill it out with all of your ideas and edit it as much as you like! Make sure you also check your spam folder in your emails! How do you organise your blog?
Let me know in the comments of anything you think could be included in my template!
Thanks for reading,
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